The Loch Lomond & Cowal Way. Not many people have heard of Cowal. Where is it?
Cowal is part of Argyll and the Isles, which is in the south west Highlands of Scotland. Though the
Loch Lomond & Cowal Way is less than one hour’s drive from Glasgow’s city centre, it is very rural.

What kind of walk is it?
We call the Loch Lomond & Cowal Way “Scotland in 57 miles.” It is an excellent mix of coastal trails, forest walks and
wild hill walking. As well as the views constantly changing, so does the walking terrain.

Any challenges for the Cowal Way team?
We have been very fortunate to be able to invest almost £1m over 5 years in path infrastructure
improvements, waymarking & signage, counters, developing new services (e.g. baggage handling ),
and promotion. We now think we have one of the best multi user paths in Scotland. However,
constant exposure in the outdoors to Scottish west coast weather means maintenance is always an
ongoing challenge.

What are the strong selling points?
The investment in path infrastructure mentioned previously is a key selling point. So are the scenery,
the wildlife, the heritage, and the friendly communities. Another advantage is that the path is
relatively quiet, even though it is so close to Glasgow. The fact that the path passes through five very
small communities means that there are always choices for accommodation, places to eat, village
shops, and visitor attractions. Finally, the availability of a baggage transfer service is a popular
feature, especially with our overseas and older customers.

What’s keeping you busy just now?
We are currently completing some major works, just north of Lochgoilhead in the proximity of Curra
Lochain. Also, as a result of exhibiting at VS EXPO, a key trade show where we had meetings with
many international travel agents and tour operators, we have been busy developing these
relationships to attract more customers to the Loch Lomond & Cowal Way. We are also busy recruiting high profile
Ambassadors for the Loch Lomond & Cowal Way, to help extend our reach and influence.

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